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Join a Verified OEM Expert in K-Beauty 


Selected for Seoul Beauty Week for Two Consecutive Years!
A Leading OEM Company Driving Global Beauty Trends


✔️ Product planning from the                 consumer’s perspective
✔️ Production schedule 

     & quality control management
✔️ Support for packaging design 

      & branding

OEM Service

Not from a "manufacturer’s perspective," but from a "brand’s viewpoint with a seller’s logic." 

WE

A trusted OEM partner
Creating your brand with the latest trends.


HOW

Every brand has different needs.
That's why we provide customized solutions that reflect each brand’s ideas and requirements.


We have been recognized for our capabilities 

and selected for 'Seoul Beauty Week' 

two years in a row.

(*Seoul Beauty Week is an annual global beauty industry exhibition and buyer networking event hosted by the Seoul Metropolitan Government.)


Let’s work
together

 Join a Verified OEM Expert in K-Beauty 


✔️ OEM solutions that start with planning
✔️ MOQ negotiation available → Suitable for startups with low production burden
✔️ Product planning & customized formulation development from a consumer perspective
✔️ Production schedule & quality control management → Fast and efficient process
✔️ Packaging design & branding support → Enhanced market competitiveness
✔️ Selected for 'Seoul Beauty Week' two years in a row! A leading OEM company driving global beauty trends.

OEM Service

"Not from a "manufacturer’s perspective," but from a "brand’s viewpoint with a seller’s logic." 

WE (Our Beginning)


HOW (Our Approach) 


A trusted OEM partner
Creating your brand with the latest trends. 

Every brand has different needs.
That's why we provide customized solutions that reflect each brand’s ideas and requirements. 

We have been recognized for our capabilities and selected for 'Seoul Beauty Week' two years in a row.

(*Seoul Beauty Week is an annual global beauty industry exhibition and buyer networking event hosted by the Seoul Metropolitan Government.)

OEM SERVICE

Unlike general OEM companies, we provide a 'one-stop solution' that considers everything from brand planning to launch. 

OEM SERVICE

Unlike general OEM companies, we provide a 'one-stop solution' that considers everything from brand planning to launch. 

characteristic 01

Differentiated Brand Planning & Consulting

Planning & production consulting based on real global distribution experience, 

not just a manufacturer’s viewpoint. 

characteristic 02

Practical Expertise from Brand Operation Experience 

We leverage hands-on experience to accurately understand customer goals 

and turn them into reality.

characteristic 03

Providing Customized 

OEM Solutions 

Realizing Customer Ideas and Developing 'Tailor-Made Products' That Consider Local Markets and Consumer Needs. 

Why is MY K-ROAD different? 

You can find more detailed information 

on our website.

characteristic 01

characteristic 02

characteristic 03

Differentiated Brand Planning 

& Consulting 

Practical Expertise from 

Brand Operation Experience 

Providing Customized 

OEM Solutions 

Planning & production consulting based on real global distribution experience, 

not just a manufacturer’s viewpoint. 

We leverage hands-on experience to accurately understand customer goals and turn them into reality. 

Realizing Customer Ideas and Developing 'Tailor-Made Products' That Consider Local Markets and Consumer Needs. 

Why is MY K-ROAD different? 

If you want to create not just a manufactured product but a market-successful product,
partner with MY K-ROAD! 

Program

Choose the perfect program for your company. 

MY K-ROAD offers three OEM programs 

tailored to different brand growth stages.

OEM Program

Choose the perfect program for your company. 

MY K-ROAD offers three OEM programs tailored to different brand growth stages.



Start-up   


Customized OEM for Emerging Brands 

✔️ Small batch production available 

      (minimized MOQ)
✔️ Use of base formulas 

      (fast development & cost savings)
✔️ Customized labeling 

      & packaging services
✔️ Consulting tailored for influencers 

      & personal brands


Recommended for

  • Small businesses launching a brand for the first time
  • Influencers & personal brands
  • Brands looking for fast market testing


Premium 

OEM for Premium 

& Trend-driven Products

✔️ Custom formula development 

    (new materials & functional ingredients)
✔️ K-beauty trend application 

      (vegan, whitening, anti-aging)
✔️ Premium design packaging 

       & differentiated planning
✔️ Competitive product consulting and  

       brand guideline support for domestic 

      & international markets


Recommended for

  • Brands requiring in-depth planning
  • Mid-sized companies looking for brand differentiation


Global Expansion 


OEM for Global Expansion & Export

✔️ Country-specific OEM development            (FDA, CPNP, and other certifications)
✔️ Custom formulas tailored 

       to global trends
✔️ Overseas distribution 

       & marketing consulting
✔️ K-beauty brand strategy for global 

       market expansion


Recommended for

  • Companies targeting the US, Europe, Japan, and Southeast Asian markets
  • Businesses needing global certification & export-ready solutions

Insights

Analysis of OEM Customer Interest Points by Country & K-Beauty Attraction Strategy 


 
Satisfaction 

4.8 / 5 

 
Consuting 

1,368 times

1. Korea – Startups & Customized Production

✅ Key Interest Points

  • Domestic startups & small brands → Flexibility in MOQ (Minimum Order Quantity)
  • Functional cosmetics & trendy formula development (whitening, wrinkle improvement, antioxidant, etc.)
  • Support for brand identity & premium packaging design
  • Understanding the difference between ODM (fully customized) vs. OEM (using existing formulas)

MY K-ROAD's Focus Strategy
✔️ "K-Beauty Customized OEM" 

→ Emphasizing small-scale production support for startups & influencer brands
✔️ "Trend-based functional cosmetics development" 

→ Highlighting the ability to reflect 

the latest K-Beauty trends

2. USA & Europe 

– Clean Beauty, Vegan,  Eco-Friendly packaging

✅ Key Interest Points

  • Availability of vegan certification, clean beauty formulations, and natural ingredients
  • Necessity for FDA (USA) / CPNP (Europe) certification
  • Feasibility of eco-friendly packaging (refillable, recyclable containers, etc.)
  • Support for Private Labeling → Branding finished products for resale

MY K-ROAD's Focus Strategy
✔️ "K-Beauty Clean & Vegan OEM Manufacturing" → Emphasizing the use of organic ingredients & vegan certification
✔️ "Experience in US & European Exports" → Clearly stating support for FDA & CPNP certifications
✔️ "Private Label Brand Launch Support" → Providing guidance to launch brands quickly

3. Japan 

Hypoallergenic & Minimalist Beauty, Premium Formulas

✅ Key Interest Points

  • Hypoallergenic formulas for sensitive skin (preference for fragrance-free, colorant-free, and irritation-free products)
  • Japanese consumer preference for "minimalist skincare" (fewer ingredients but highly effective)
  • PSE certification requirement for Japan
  • Packaging design → Adaptability to Japan’s preference for simple, elegant designs

 MY K-ROAD's Focus Strategy
✔️ "High-performance hypoallergenic K-Beauty OEM" → Emphasizing formulas for sensitive skin
✔️ "Minimal Beauty Concept Application" → Offering Japan-specific formulas & packaging customization
✔️ "Compliance with Japanese Cosmetic Regulations" → Supporting PSE certification & Japanese labeling


Insight 

Analysis of OEM Customer Interest Points by Country 

& K-Beauty Attraction Strategy 

✅ USA/Europe: Preference for clean beauty, vegan, eco-friendly products & certification support (FDA/CPNP)

✅ Korea: Preference for small-scale production & startup-oriented consulting

✅ Japan: Preference for hypoallergenic minimalist formulas & PSE certification
✅ Spain: Preference for whitening & anti-aging products
✅ Vietnam: Preference for whitening & acne care + Shopee & TikTok Shop distribution products
✅ China: Preference for luxury formulas, NMPA certification, & influencer marketing support

1. USA & Europe – Clean Beauty, Vegan, & Eco-Friendly Packaging

✅ Key Interest Points

  • Availability of vegan certification, clean beauty formulations, and natural ingredients
  • Necessity for FDA (USA) / CPNP (Europe) certification
  • Feasibility of eco-friendly packaging (refillable, recyclable containers, etc.)
  • Support for Private Labeling → Branding finished products for resale

MY K-ROAD's Focus Strategy
✔️ "K-Beauty Clean & Vegan OEM Manufacturing" → Emphasizing the use of organic ingredients & vegan certification
✔️ "Experience in US & European Exports" → Clearly stating support for FDA & CPNP certifications
✔️ "Private Label Brand Launch Support" → Providing guidance to launch brands quickly

2. Korea – Startups & Customized Production

✅ Key Interest Points

  • Domestic startups & small brands → Flexibility in MOQ (Minimum Order Quantity)
  • Functional cosmetics & trendy formula development (whitening, wrinkle improvement, antioxidant, etc.)
  • Support for brand identity & premium packaging design
  • Understanding the difference between ODM (fully customized) vs. OEM (using existing formulas)

 MY K-ROAD's Focus Strategy
✔️ "K-Beauty Customized OEM" → Emphasizing small-scale production support for startups & influencer brands
✔️ "Trend-based functional cosmetics development" → Highlighting the ability to reflect the latest K-Beauty trends


 3. Japan – Hypoallergenic & Minimalist Beauty, Premium Formulas

✅ Key Interest Points

  • Hypoallergenic formulas for sensitive skin (preference for fragrance-free, colorant-free, and irritation-free products)
  • Japanese consumer preference for "minimalist skincare" (fewer ingredients but highly effective)
  • PSE certification requirement for Japan
  • Packaging design → Adaptability to Japan’s preference for simple, elegant designs

MY K-ROAD's Focus Strategy
✔️ "High-performance hypoallergenic K-Beauty OEM" → Emphasizing formulas for sensitive skin
✔️ "Minimal Beauty Concept Application" → Offering Japan-specific formulas & packaging customization
✔️ "Compliance with Japanese Cosmetic Regulations" → Supporting PSE certification & Japanese labeling


4. Spain & Latin America – Whitening & Anti-Aging

✅ Key Interest Points

  • Preference for whitening & tone-up products → High demand for skin tone improvement due to strong UV exposure in the region
  • Popular ingredients for anti-aging → Preference for Vitamin C, Collagen, and Hyaluronic Acid
  • Opportunity for differentiation from local competitors through K-Beauty trends
  • Export feasibility to Latin America (Mexico, Chile, Peru, etc.)

MY K-ROAD’s Focus Strategy
✔️ "K-Beauty Whitening & Anti-Aging Product Development" → Highlighting functional products tailored for high-UV regions
✔️ "Leading Global K-Beauty Trends" → Quickly adapting popular Korean skincare innovations
✔️ "Latin American Market Export Support" → Assisting with local distribution networks & certification processes

5. Vietnam – Whitening & Acne Care + Small-Scale Production Feasibility

✅ Key Interest Points

  • High demand for products that target whitening, freckle reduction, and acne care
  • Preference for lightweight formulas & refreshing textures suited to Vietnam’s humid climate
  • MOQ (Minimum Order Quantity) flexibility → Strong interest from influencer brands & startups
  • Feasibility of obtaining Vietnam FDA certification & connecting to distribution networks

MY K-ROAD’s Focus Strategy
✔️ "Vietnam-Specific OEM – Whitening & Acne Care" → Customizing formulas based on local consumer needs
✔️ "Small-Scale Production Feasibility (MOQ Negotiation Support)" → Targeting emerging brands & influencer-led businesses
✔️ "Vietnamese Distribution & Marketing Support" → Highlighting potential for Shopee & TikTok Shop listings

  • Currently partnering with Vietnam’s cross-border e-commerce platform, rorost.net


  Satification 

 4.8/5

  Consulting 

 1,376 times

If you are curious about more insights, please visit our website.

MY K-ROAD Consulting Inquiry


 Are you looking for customized OEM solutions for your brand?
Contact MY K-ROAD for expert consulting tailored to your business needs. 


Contact us now to start your OEM journey! 




E-mail   

mykroad.com@gmail.com


TEL   

+82-0507-1457-1127



COMPANY    MY KROAD Co.,Ltd

OWNER    Boyoung Lee

BUSINESS LICENSE    436-87-01892

ADDRESS    #401, Muhakbong 15-gil-20, Seongdong-gu, Seoul, Republic of Korea


개인정보 처리방침 | 이용약관 | 사업자 정보 확인 

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MY K-ROAD Consulting Inquiry 

Are you looking for customized OEM solutions for your brand?
Contact MY K-ROAD for expert consulting tailored to your business needs. .

 Contact us now to start your OEM journey!

COMPANY    MY KROAD Co.,Ltd

OWNER    Boyoung Lee

E-mail   mykroad.com@gmail.com

TEL    +82-0507-1457-1127


ORDER LICENSE    

BUSINESS LICENSE    436-87-01892

ADDRESS    #401, Muhakbong 15-gil-20, Seongdong-gu, Seoul, Republic of Korea